Finding the right African American skin care product can be difficult. With so many options on the market, it's tough to know which shade or makeup combination will make dark skin shine. The UK news source The Guardian reported in January that the U.S. is leading the revolution in African American makeup products, going so far as to call it the "promised land" of dark skin care.
The website AfricanAmericanMakeup.org offered some tips on what to look for when shopping for an ethnic beauty product. First, the site suggested keeping the skin's undertones in mind, for example if a person has cool undertones than they can wear eye shadows that have shades of blue in them.
Next, the makeup news source recommended that African American women use bronzer instead of blush to add a hint of color to the skin. While some companies sell blush that can work for darker skin tones, bronzers may be the best bet for ethnic women.
Finally, the site reminded women to speak up if they are unsure of which product to choose. Salespeople in makeup departments are there to help guide women in making the decision of what cosmetics will look best on them.
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