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Apr 19, 2011

African American women feel positive about their beauty


ESSENCE magazine has completed the fifth installment of their Smart Beauty discussions, designed to gauge the trends and attitudes of ethnic women toward the beauty industry, and found that African American women are much more likely to feel good about the way they look when compared to the general population.


Results of an online survey revealed that 83 percent of black women reported positive feelings about their physical appearance, while only about 41 percent of the majority said the same.


"ESSENCE's Smart Beauty research confirms that beauty goes beyond how women look, it is also linked to how she feels," said the magazine's president Michelle Ebanks.


Additionally, the survey found that African American women are about 10 percent more likely to celebrate their beauty and 10 percent less likely to feel challenged by their looks.


There are few things that can make a woman feel more beautiful than a clear, even skin tone. Skin products for black women has come a long way, so African Americans have more options than ever when it comes to looking and feeling their best.  

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